"Lowest effective dose" is a general principle in prescribing: use the smallest amount of a medication that reliably achieves the treatment goal, because side effects usually scale with dose while benefits often plateau. It is the reason GLP-1 medications are titrated up in steps rather than started at full strength, and the reason many people stop climbing before the top dose on the label.
For GLP-1s, the goal might be blood sugar control, a satisfactory pace of weight loss, or holding weight steady in maintenance. If that is achieved at 1 mg of semaglutide or 5 mg of tirzepatide with manageable side effects, there is often no clinical reason to go higher, and the ADA's guidance explicitly makes this point. Staying at a lower dose that works is a legitimate outcome. See what "maintenance dose" actually means and why some people stay on a lower maintenance dose.
The ADA's 2026 obesity medication standards say the individualized maintenance dose "should balance efficacy, health benefits, and tolerability and therefore may not necessarily be the maximum approved dose" (BMJ Open Diabetes Research & Care (external link)).